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Access Your Free Live Amazon
Benchmark Report

Harness a powerful category benchmark report to understand the 4P strategies and tactics being used to grow profitably on Amazon. Gain access to a dashboard of insights into the performance and trends of your specific category and competitors uncovering hidden opportunities .

Improve your 4Ps with our category benchmark report.

Pricing

Placement 

Product Content 

Promotions 

Sample one of our benchmark reports.

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Gain access to over 75 category reports.

Competitor Data

View competitor tactics they don’t want you to see.

Updated Monthly

Our reports stay up-to-date
with a live dashboard.

Interactive Charts

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data you are looking for.

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Once you sign-up, you
get the access forever

In your live category report, you will see:

  1. A category overview showing:
    • Market size,
    • Total brands, &
    • Average revenue.
  2. Merchandising Strategies & Tactics:
    • Price changes,
    • Average discount size,
    • Keyword competition, & 
    • Top organic listings.
  3. Revenue Group Analysis:
    • Brands categorized by predicted revenue,
    • 4P analysis for each quadrant,
    • Compare tactics between established brands and your own.

In your live category report see:

  1. A category overview showing:
    • Market size,
    • Total brands, &
    • Average revenue.
  2. Merchandising Strategies & Tactics:
    • Price changes,
    • Average discount size,
    • Keyword competition, & 
    • Top organic listings.
  3. Revenue Group Analysis:
    • Brands categorized by predicted revenue,
    • 4P analysis for each quadrant,
    • Compare tactics between established brands and your own.

Frequently asked questions

How is this data collected?

We collect Amazon sales data through various signals, including scraping Best Seller Rank (BSR), Amazon search results pages, historical pricing data, Amazon listing content, and advertising data. These signals provide comprehensive coverage of merchandising activities such as Pricing, Promotions, Placement, and Product Content. The data is regularly refreshed on a monthly basis, allowing brands to access timely information and identify emerging trends and strategies in their respective categories. Additionally, category reports segment brands into groups based on revenue performance and the effectiveness of their merchandising strategies for driving growth.

How do I get a report built for my category?

To request a report for your category, you can submit a suggestion here. Due to the high number of categories, we prioritize report production based on requests. The time it takes to receive your report will depend on the demand for your category, typically ranging from 2 to 4 weeks.

Is this information free to access?

Yes, we believe in providing brands with access to this data so they can make informed decisions confidently. We don’t gatekeep this information, as it allows small and medium-sized businesses to participate and grow in marketplaces like Amazon contributing to a healthy eCommerce ecosystem.

Is this relevant for an Amazon Seller competitor analysis?

Absolutely! This Amazon sales data is invaluable for conducting competitor analysis. With this data, sellers can identify their strengths and weaknesses, stay ahead of their competitors by making strategic moves, observe the tactics employed by top brands in their industry, and plan medium to long-term strategies to gain a competitive advantage and overcome barriers.

Will this augment my online eCommerce merchandising strategy?

Yes, this data can greatly enhance your eCommerce merchandising strategy. By connecting product content, advertising, pricing, and promotions, you can gain valuable insights into the market dynamics. This data allows you to prioritize products effectively and develop workflows that streamline actions based on almost real-time information.

How can I use the Amazon category sales data?

Amazon Category Sales Data can be utilized in various ways, including product prioritization, conducting product research, and taking advantage of a free strategy session using the help of a platform like Trellis. The data offers valuable insights into your market share and revenue opportunities, helping you make informed decisions to improve your overall performance.

How do I use this to optimize my Amazon ads

Optimizing Amazon ads is made easier with the help of this data. You can align your pricing strategy with competitors’ behavior to improve conversion rates or increase your average order value (AOV). Utilizing promotions in your advertising can extend the reach of your advertisements, reducing hesitancy among potential customers and increasing visibility. Additionally, understanding the cost-per-click (CPC) for different keywords and sponsored ad placements can guide your keyword selection and budget allocation. Lastly, analyzing important content and keywords can further fine-tune your ad strategy for better results.

Need access to another category?

Request a category

Put in a request for your category and be notified when released.

Checkout Our Other Free Resources!

Amazon Listing Quality Check​

A one-stop tool which offers the most comprehensive and quality-driven insights in the industry to fully optimize your product listing.

Amazon Keyword Discovery Tool

Our keyword search tool for Amazon helps sellers generate an Amazon Keyword Report to inform their strategy.

Amazon Price Elasticity Calculator

Try our Free Amazon Price Elasticity of Demand Calculator to find your optimal price.

Activate your data with a free strategy session.

Schedule a free strategy session specific to your brand. Provide as much information as possible so we can build an in-depth report specific to your brand.

In our strategy session, we will maximize your data to:

  • Harvest keywords,
  • Bid profitably,
  • Dynamic and Repricing,
  • Forecast Sales Velocity,
  • Optimize content for search with AI,
  • Understand NTB and repeat purchase behaviour,
  • Map the digital shelf.

A framework for profitable growth.

Put your category benchmarks and marketplace intelligence to good use.

Step into the future of marketplace merchandising