Boosted Commerce, an eCommerce-focused CPG company, manages over 25 brands on Amazon. They wanted a dynamic pricing solution to handle Amazon’s fast-paced landscape.
We provided an almost immediate impact through a short trial of our platform. We drove growth by helping to make more confident decisions and regularly adjusting prices to stay ahead.
Entering a new stage of business growth, we helped increase sales, improve margins, and grow overall profits in just 30 days.
Optimal pricing with confidence
Boosted Commerce faced the daily challenge of setting optimal prices in a dynamic Amazon environment. They needed a comprehensive system to:
- Adjust Prices: Finding the best price every day.
- Provide Reports: Knowing why prices change and their impacts to give confidence in the system and to provide underlying data to support new strategies.
- Respond to Human Feedback: Leverage the team’s expertise when they see a business or marketplace opportunity.
- Increase Total Profits: Improving margins and boosting sales for higher profits.
We started with a trial on two specific product lines to see if Trellis could support the team’s operational challenges and growth objectives.
Trying something new backed by AI and machine learning
Trellis provided Boosted Commerce with a dynamic pricing solution that offered clear reports, flexible controls, and the use of historical data to guide pricing decisions. To test the resiliency of our system, they trialed us on some of their more challenging products. The platform quickly demonstrated its value by:
- Providing Confident Pricing: Quality reports, easy controls, and transparent algorithms.
- Impact Visibility: Timelines, deltas, and impact reports show pricing effects.
- Custom Algorithms: Balanced approach for margin and sales improvements.
- Guardrails: Max price settings to adapt to the system gradually.
- Support Features: Price change logs, forecasts, and dedicated customer support.
- Assisting with Onboarding: Assisted with best practices, product uploads, and setting up pricing plans.
- Trying Something New: In a few important cases, our system started by testing higher prices than Boosted Commerce had previously tried. In raising prices, we realized that units sold and overall sales were improving as margins also improved.
Having the support of Trellis, Dynamic Pricing, and the transparency into the system. Boosted Commerce was able to take the reins on their pricing to find new profit opportunities. They were able to find customers who were shopping in a higher price category which ultimately improved overall profits.
Increasing total profits
In just 30 days we were able to support the business through operational challenges while providing a significant impact to the business’s bottom-line. We saw improvements in sales, margins, and profits, driving new business growth.
- Improved Margins: Up by 2%.
- Increased Sales: Up by 13%.
- Total Profits: Up by 20%.
In response to the immediate success during the trial, Boosted Commerce plans to add nearly their entire catalog to the Trellis Dynamic Pricing platform to continue optimizing prices after the successful initial launch.
Boosted Commerce’s experience with Trellis shows how dynamic pricing can transform pricing strategies, driving profits and providing the confidence to make effective pricing decisions regularly. If you’re a seller facing similar challenges, Trellis can help you achieve these outstanding results with a trial of your own. See if you qualify below!